It is surprising to see how many businesses haven’t claimed their Google listing, let alone updated it or optimized it. Your Google listing is likely one of the first places where a consumer will engage with your business. Optimizing your listing is one of the fastest ways to convey the most important information. There are […]
Small businesses are the backbone of the community. Not only do they stimulate the economy by creating jobs, small businesses generate a stronger tax base which helps with public services like better schools and emergency services. Their importance cannot be understated. While we are all practicing social distancing, it is important to remember that small […]
Business owners know that effectively managing their online reputation is important but many fail to do it. Many times we get a call when a business owner finds a negative review that someone has pointed out to them. By the time that review is discovered, who knows how many potential clients have read that review. […]
Eight years ago American Express launched their Small Business Saturday initiative in an effort to support local businesses during the holiday shopping season. The push to support small businesses has grown year after year garnering support from the Senate in the form of a resolution supporting Small Business Saturday and recruiting thousands of volunteers to […]